CRM CMS Setup and Adoption
CRM and CMS adoption is critical as this is the foundation for marketing automation. Many small businesses have one or the other. The secret sauce is having both, integrated, AND adopted (as in everyone in the organization uses them).
The faster adoption occurs, the faster the organization begins to scale. KTLLC is fanatical about systems adoption and use. When procedures are put in place (to incentive and/or penalize) for not complying with adoption, things really start to turn in the right direction.